If you wish to create a blonde bombshell with a beard or a mean-looking man who sounds like a woman from Eastern Europe, you can. The number of character customization options is impressive, and there are no restrictions on what elements you combine. If you choose, you can make it all the more absurd by creating a character who speaks in zombie grunts or wears an animal mascot suit (when he opts to wear anything at all). Occasionally, the game's 'anything goes' tone goes a little too far-a mission that uses human trafficking of sex workers as a plot point to support its cartoonish mayhem is one example-but the story typically succeeds at being absurd, goofy fun. And at key moments, the action is energized by fitting uses of music the pounding rhythms of Kanye West's 'Power' make a great early set piece even more exciting, for instance, and a fun sing-along between your character and another creates feelings of warmth and camaraderie among the Saints.

Along the way, you meet some great new characters, like Oleg, a strongman so huge, he can only ride in the bed of pickup trucks and who defies expectations by being learned and philosophical. As their leader, it's up to you to lead them from upstart newcomers to rulers of the town, which means frequently coming into conflict with the local gangs, the masked Luchadores, stylish Morningstars, and Tron-inspired Deckers. Following an incredible opening sequence that involves the kind of bank heist that only the Saints can pull off, the gang is transplanted from their hometown of Stilwater to the city of Steelport. No knowledge of earlier Saints Row games is needed to jump into the insanity of The Third. Now Playing: Saints Row: The Third Video Review By clicking 'enter', you agree to GameSpot's

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